
It has been a week of big changes in the Australian wine industry with the families behind Wirra Wirra and Ashton Hills acquiring star Adelaide Hills producer Hahndorf Hill, and Australian Wine Holdco Limited - a group of international investors - announcing the creation of Vinarchy, a new global wine company.
Vinarchy combines Accolade Wines and its multiple brands with the Australian, New Zealand and Spanish wine businesses formerly owned by Pernod Ricard. The new business is one of the largest wine companies in the world.
As reported first by Wine Business Monthly, the acquisition of Austrian varietals specialist Hahndorf Hill adds depth to the Wirra Wirra group’s presence in the Adelaide Hills,
Founded in 2002 by former Mulderbosch vigneron Larry Jacobs and Marc Dobson, Hahndorf Hill has built a loyal following for its wines, including being regarded as the leading Australian producer of Austrian white varietal gruner veltliner.
The six-hectare estate, just outside the historic village of Hahndorf, also features a popular cellar door and thriving wine tourism experience.
“At a time when the Australian wine industry is facing real challenges, we’re choosing to invest in quality, authenticity and long-term growth,” said Matthew Deller MW, CEO of Wirra Wirra.
“Larry and Marc have created something truly special. Hahndorf Hill fits perfectly with our vision for the future.”
Jacobs and Dobson will retire from the wine industry following the transition.
“Marc and I are thrilled that Wirra Wirra will be taking over the reins,” said Jacobs. “The Wirra Wirra team has all the skills and enthusiasm to take Hahndorf Hill to the next level.”
The Hahndorf Hill portfolio includes four expressions of grüner veltliner, and a range that includes blaufränkisch, St Laurent, and zweigelt. Hahndorf Hill wines are distributed nationally by Domaine Wine Shippers.
Vinarchy, meanwhile, will feature a large number of leading wine brands, ranging from Berri Estates, Hardy's, Jacob's Creek, Petaluma, Grant Burge, St Hallett, St Hugo and Orlando to New Zealand brands Stoneleigh, Brancott Estate, Church Road and Mud House.
It also includes Campo Viejo – the best selling Rioja brand, Ysios and Tarsus.
Helen McCarthy, from St Hallett, has been named to the new position as director of global winemaking at Vinarchy.
WBM reports the name Vinarchy combines Vin (the French word for wine), with Archy (from the Ancient Greek word for leadership). Together it means wine leadership.